If your organisation has a significant amount of marketing material (and particularly if you engage multiple suppliers in the production of these items) then you would almost certainly benefit from professional, digital asset management: the process of storing, cataloguing, retrieving and distributing digital assets… in an efficient, risk-controlled environment.
GDA provide such a service, onto which we have added further features and ‘workflow’ functionality which can be adapted to your specific requirements. Consequently, we refer to this as Digital Asset & Workflow Management (DAWM).
Currently, we provide this service for two leading (FTSE 100) companies and the resulting improvement in working practices has been notable. Furthermore, the cost of implementing DAWM is relatively small, in both the short and long term… a fraction of the value of the assets themselves and an outlay which can be easily recovered through improvements in operational efficiency.
If you would like to discuss the possibility of GDA providing this service to your organisation please contact our Director, Paul Milligan, to arrange an informal discussion. |